Wednesday, December 5, 2018

In honor of (and with very fond personal memories) of our 41stPresident

I was struck with sadness, like so many other Americans, this past weekend by the loss of President George Herbert Walker Bush.  While he lived a long life filled with distinctive national and global impact, along with a deep loving commitment to family, his passing struck quite a
personal chord.

In 2006, while a senior executive for The Coca-Cola Company, I had the unique responsibility and honor to host President Bush at a U.S. convenience store industry conference that the company sponsored.  He was the keynote speaker at the event held in Phoenix, and my role was to “pick him up” in Houston (on a company plane), fly him to Phoenix, give a set of introductory opening remarks before his main-stage speech, facilitate the Q&A session, lead a VIP photo event and ultimately escort him home to Houston that same night.  What an itinerary!!  As I look back on it, I had a rare chance to spend 10-12 hours with the president, many of them in a private one-on-one setting.  What an honor!

As I think back on that remarkable day, I have had a flood of memories of unique events and vignettes from that day.  While I won’t go into exhaustive detail, I will share two stories from that day that I have found memorable and inspiring over the years.  The first came as we found our way to the “green room” behind the stage at the resort hosting the event.  The plan was for me to go on stage after the meetings’ lunch break, share some prepared remarks and introduce the President.  He suggested that I “not go too far away offstage” since we were going to do a Q&A session immediately at the end of his remarks. Stage direction from such a pro, … I was honored!  As I was thinking about this idea of “staying close,” he asked in a quiet tone if I could “help navigate” the Q&A session.  At first I didn't understand where he was going until he pointed to his hearing aid and said that he wasn't sure that he was going to hear 100% of the audiences’ questions and that maybe I could summarize and repeat the questions from the audience.  It was a very unexpected moment of vulnerability, and one that I will never forget.  I proudly played the role of “navigator,” the audience filled with interesting questions and the President totally in command of the moment.

A second memory comes from the flight back to Houston.  I had so many questions for President Bush and as we took our seats on the plane, I was eager to dive into my list! (What a surprise.)  He sat down and immediately brought out his brief case and opened it in his lap.  It was and “attaché “ style case, and opened in a 90-degree fashion.  He immediately took out a stack of personalized note cards and said to me that it was his practice to immediately write “thank you notes” for the hosts and key individuals from the event. He asked me to help him highlight the key notes that needed to be written.  We went over the event and he wrote out personalized notes to 4-5 key executives that had hosted the meeting and our visit to Phoenix. I had the honor to receive a few of those notes personally; an image of one is highlighted above.
I have so many memories, and took so many “lessons” away from that special day in 2005.  President Bush has left a significant legacy on our world, our nation and on yours truly. 

I feel so fortunate to have had the chance to spend that day with him, so fortunate to be able to ask so many questions, and receive so many insights and in that same spirit I am thankful to have had a chance to pay my respects yesterday as he was lying in state at the nations capitol.
A chilly night with my friend Cathy, waiting in line with thousands of others all who came to Washington with the same wish as Americans (not Democrat or Republican, but as Americans) to pay our respects to an individual who had a significant impact on our generation.
While certainly a somber and poignant moment on that chilly night, I was somehow reminded by the President’s great sense of humor, his friendly nature and his infectious smile. These are memories that I will hold dearly for my lifetime and am grateful and proud to share with you as readers.

Monday, November 26, 2018

Leaders, don't underestimate your impact!

With over 30 years of business experiences in companies large and small, at times working as a senior commercial executive in the food and beverage industry and more recently in running my own consulting firm that has served 35+ clients across a wide range of industries, I continue to come upon examples where key leaders have dramatically affected businesses and organizations by the impact of their actions and/or their inactions.  While I have certainly had the chance to work closely with talented, impactful and inspiring leaders, the contrary examples abound and are the center of the following essay.

In the spirit of confidentiality, I don't plan to "name names" about specific individuals in the following paragraphs, but rather to focus on the lessons that I have learned in some key areas where I have personally witnessed senior leaders really blow it!  In each of the focus areas I will review actions taken that lead an organization awry and other situations where the lack of action was the culprit to failing results.

Talent:  I start with a bias that I have always felt that 'talent" in an organization is precious, and many organizations have historically treated it as fungible/replaceable/generic as they build their strategic plans.  In my consulting work today, I have worked with numerous clients over the past three years and in every assignment, we have dealt with the lack of talent, or the loss of key talent, or the inability to hire great talent into key roles, etc. as major barriers to growth and future performance for those clients' companies.  I have watched this dynamic paralyze senior leader to NOT  replace key senior direct reports who are not performing well in their roles, or who are not living up to the values of the company/organization simply because they were not sure if and how they would replace those under-performers.  Senior leaders who are under-performers are a "cancer" in an organization and while it is harder now than ever to find and retain great talent, holding onto mediocre performers in a "hope" that things will get better is NEVER the right move.  Have high expectations for your entire team, especially your senior team, and treat them as the precious resource they are to your company/organization, and NEVER tolerate poor performance/behavior for long.  Take action and remove those poor performers before they ruin the organization!

Young leaders:  Nurturing your leaders is so important and so often neglected.  Think about how often highly performing individual contributors find themselves promoted into the role of leading a team for the first time and are so often put into those roles with no additional training/coaching/mentoring, etc.  put yourself in their shoes, ... its a freakout!  As you can see from my essays on this blog about leadership, I DEEPLY believe that leading teams is very different from managing projects and it takes work, practice, and support to learn to be a effective leader.  You can read more about this approach at  Too often I have watched senior leaders just assume that there is a pipeline of young leaders coming up through an organization, and that there will always be enough talent to fill the organizations leadership needs.... an assumption that is often wrong and always dangerous!  Senior leaders need to nurture young leaders and help by teaching/coaching and mentoring them as they move into their first leadership roles and help them find their way through the inevitable leadership challenges that they will face.  See more on this topic at

Succession:  This is an area where I have watched senior leaders and boards really do damage to great organizations!  In large companies and small, for-profit and not-for-profit organizations alike, no one wants to take the time and think about the inevitable challenges ahead when key executives depart an organization.  I have unfortunately witnessed organizations really struggle when CEO's pass away abruptly, or founders that become ill, or key executives who become disabled with NO succession plans in place.  While succession plans certainly don't guarantee success, the lack there of typically precedes failure!  While there is no underestimating the power of denial among boards and senior teams, an annual review of a succession plan is needed and the unfortunate reality is that too many organizations DON'T even have succession plans in place for the top/key executive roles.

Innovation:  As a lifeblood of so many organizations, innovation is too often thought about as incremental, episodic, and the domain of one organization ( too often R&D or Marketing.)  Regarding  the concept of "incremental," innovation efforts are regularly driven to be additive to the base set of an organization's brands/products/offerings.  While not incorrect, I believe it is insufficient for long term success.  Innovation needs to drive incremental growth versus an organization's current base of business AND drive to develop new concepts/products/offerings that would make your current offerings outmoded and obsolete.  In this fast paced competitive landscape, if we are not pushing innovation hard enough, we should be certain that competitors known or unknown will!  One added idea on the idea of "episodic," it is my experience that too often we think about innovation fitting into the annual business plan and hitting certain commercial windows.  While true,  we need to think about the concept of "Flow" which is defined as a "steady,continuous stream of something."  The work of innovation needs to be ongoing, and "flowing" in an organization, gaining input and ideas from across an organization and the marketplace, and "flowing" towards the market and shoppers & consumers.  Too often leaders drive innovation to make the next quarter, or annual budget, rather then working for it to be a driving and "flowing" source of growth opportunities across fiscal periods.

Personal Impact:  The reality that senior leaders are watched closely, listened to deeply and talked about pervasively is more true today than ever.  All you need to do is read "Glassdoor" and you can see how key leaders are discussed and reviewed.  It continually surprises me to see/hear senior leaders complain that they are "under a microscope" and that the level of review and critique is "out of bounds" or "unfair." While I am partially empathetic, I am not naive!  Senior execs ARE in the limelight, ARE being reviewed in  micro detail, ARE being discussed and reviewed on-line and live and that's not about to stop!  My recommendation is to not operate in denial but embrace the truth of that dynamic and turn it to your advantage.  Use your personal impact moments "with intent," (read more at ) and impact the organization in the direction that YOU choose.   Early on in my career I had the chance to work for a number of outstanding leaders, well before the advent of the internet and social media.  Even in those "prehistoric" days, those leaders realized they were highly visible and their public actions were often designed to have the organization "learn lessons" or "build skills" in ways that were "taught" in the everyday flow of their leadership actions.

Hopefully a few of these ideas have struck home and can prove helpful.  Most importantly, I want to encourage all leaders reading this essay to NOT underestimate their impact, but to look for ways to have the impact that they intend.  Leading an organization or a team is truly an honor and a privilege, and my strong encouragement to all readers is to not take it lightly!

Tuesday, October 30, 2018

A poignant response to the shootings in Pittsburgh…. From 1790 and signed by Gorge Washington

As a son of Pittsburgh who still claims it as my hometown, I have been deeply saddened  and angered by the news of the violent madness that occurred at the Tree of Life Synagogue in the Squirrel Hill neighborhood last week.  I was devastated to hear of the eleven shooting deaths, and the number of individuals wounded, all the work on a madman who somehow thought that this act of anti-Semitic violence was part of his patriotic duty.  There are no words to bring enough comfort for the families of those lost, no indignation great enough to express my, and broadly our revulsion of this act of hatred and violence.  

We live at a moment in our country when a political language of fear, hatred, mendacity, distrust and violence has replaced the concepts of common decency, fact based debate, and neighborly civility.  I am confident that the silent majority of this country is more than annoyed or embarrassed by this trend and we need to stand up, and take action in our own day to day language to find a more thoughtful, balanced , tempered and reasonable vocabulary for our civic dialogue.

It is in that spirit that I share the following inspiration; the letter that George Washington wrote to the Jewish community in Newport Rhode Island in 1790. Early in my career, I held a sales meeting in Newport at The Viking Hotel, very close to the Touro Synagouge, one of our nation’s oldest dating from the 1760’s.  It was there, back in the late 90’s when I first heard of the famous “Washington Letter” and had a chance to read a copy at that time.  A model of governmental ideals, religious liberty, and beautiful civic language, this letter has provided inspiration to many for centuries, and for me has never been more applicable than now!

Take a moment and read the letter, copied below from the Touro Synagouge website,, and find a way to appreciate the words AND take action to apply them today.  I took the liberty to put in bold font a key paragraph that has affected me deeply, the core sentence being 

…”for, happily, the Government of the United States, which gives to bigotry no sanction, to persecution no assistance, requires only that they who live under its protection should demean themselves as good citizens in giving it on all occasions their effectual support.”

Let us “give bigotry no sanction,” let us give “persecution no assistance,”  and instead work hard in our actions and our language to be “good citizens,” working TOGETHER to give our country and all our neighbors “effectual support.”

George Washington's Letter 
to the Hebrew Congregation of Newport

While I received with much satisfaction your address replete with expressions of esteem, I rejoice in the opportunity of assuring you that I shall always retain grateful remembrance of the cordial welcome I experienced on my visit to Newport from all classes of citizens.
The reflection on the days of difficulty and danger which are past is rendered the more sweet from a consciousness that they are succeeded by days of uncommon prosperity and security.

If we have wisdom to make the best use of the advantages with which we are now favored, we cannot fail, under the just administration of a good government, to become a great and happy people.

The citizens of the United States of America have a right to applaud themselves for having given to mankind examples of an enlarged and liberal policy—a policy worthy of imitation. All possess alike liberty of conscience and immunities of citizenship.

It is now no more that toleration is spoken of as if it were the indulgence of one class of people that another enjoyed the exercise of their inherent natural rights, for, happily, the Government of the United States, which gives to bigotry no sanction, to persecution no assistance, requires only that they who live under its protection should demean themselves as good citizens in giving it on all occasions their effectual support.

It would be inconsistent with the frankness of my character not to avow that I am pleased with your favorable opinion of my administration and fervent wishes for my felicity.

May the children of the stock of Abraham who dwell in this land continue to merit and enjoy the good will of the other inhabitants—while every one shall sit in safety under his own vine and fig tree and there shall be none to make him afraid.

May the father of all mercies scatter light, and not darkness, upon our paths, and make us all in our several vocations useful here, and in His own due time and way everlastingly happy.

G. Washington

Thursday, October 18, 2018

Vote for America; voting is the lifeblood and oxygen that our democracy needs now!

I am very proud to say that earlier this week, I went to one of my identified early voting sites

DeKalb county:
Fulton county: 

 in metro Atlanta and cast my votes in the mid-term election of 2018!  This year's voting experience has seemed more vital than even, as our country and our democracy is facing real challenges on many fronts.  Now maybe more than ever the voice of the people needs to be heard not only in demonstrations/social media bursts or blog posts( yours truly totally included) but at the voting booth all across our country and across all ages, demographics, etc!  Our country and our democracy needs us to vote now!!

Walking out of the polling location,  I had a complete flashback to a moment coming out of the 2000 election where I was taught a very valuable lesson on this same point, that the voice of our country needs to be heard through the voting booth.  It was in 2001 or 2002 when I was a senior marketing executive at Coke, where I was sent to a meeting held at Home Depot headquarters to a meeting of Atlanta based companies being convened by Norman Lear.  For those who don't know, Mr. Lear is an award winning ( Emmy, Peabody, National Medal for the Arts, Kennedy Center Honors, etc.) writer, director and producer who was the creator of the TV shows "All in the Family," The Jeffersons," "Good Times," "Maude," to name just a few.  He had convened this meeting to gain support from Atlanta based companies for a personal project of national interest.  Compelling and mysterious... I was hooked!

As we gathered in the board room at Home Depot, we all quickly caught a glimpse of what the meeting was all about!  Norman Lear had purchased one of the original copies of the Declaration of Independence ( a life size facsimile was in the center of the room) and he wanted to take it on tour across America and he wanted our support.  While I was totally blown away by the presentation, I sheepishly asked what his objective was for the tour.  He quietly responded that " a healthy democracy is an active democracy" and that the sole purpose of his tour was to expand voter registration and turnout.  He reflected back to the 2000 presidential election and commented that it was a major setback for our democracy that the election had been decided by a few hundred "hanging chads" in Florida while voter turnout nationally was only 54% of eligible voters... as he said the voice of the people was not "heard" in 2000.

While we can't go back eighteen years, we can take action now!  This is a moment in our county's history where we need less complaining and MORE VOTING!  Less anguished social media threads aghast at the latest tweet or commentary and MORE VOTING!  Fewer journalists or amateur blog writers wringing their hands at the state of our democracy (again me 100% included) and MORE VOTING!  Talk to your friends, your neighbors, your kids and their friends and find ways to encourage and help them to vote!  Get absentee ballots to your kids in college (and even to their friends!)  Help folks find their way to their polling locations or send around directions to early voting sights ( as my friend Pete did with the links above) but vote yourselves and help others to vote!!  Vote to help our country and our democracy.... Vote for America!

postscript: walking to my car yesterday at the polling spot, a fellow voter in a Braves t-shirt slapped me on the back ( a total stranger so I was a bit startled for sure) and said "this is a great day in America!"  While I have no idea of his name, background , political orientation, etc. I agreed with him ... any day we get a chance to vote is a "great day in America!"

Friday, September 7, 2018

The "Three G's" for Leaders

I have now had the pleasure to work in the business landscape for over thirty years, most of those in a variety of sales and marketing executive roles across number of well known consumer products companies.  Most recently, I have had the pleasure to advise a large number of senior executives as part of the consulting practice that I now lead.  Through all of those experiences, I have had the chance to work with VERY EFFECTIVE as well as VERY INEFFECTIVE / DESTRUCTIVE senior leaders.  While I do not believe there is a simple formula or model that leads to effective impactful leaders, I do believe there are a number of key considerations or practices that help effective leaders "practice" their craft.  Today's essay is about three attributes / practices ( the "active" voice is important in this essay) that I think are critical for leaders to be effective, the attributes / practices that I call " The Three G's for Leaders," Gratitude, Generosity, & Gumption!




The quality of being thankful; readiness to show appreciation for and to return kindness.

This attribute is foundational for all of the "Three G's" and in this spirit I have highlighted it first in my list of three.  We are NEVER thankful enough, for the resources, teams, businesses, etc. that we have the chance to work with in our professional lives, none the less the friends, family, experiences, etc. that we have enjoy in our personal lives.  Always start by saying "Thanks!"  Great leaders "get it" that they have unique opportunities and responsibilities in their roles and should start by being thankful and appreciative of the role and the teams/businesses that surround them.  Too often leaders feel like they need to show how smart they are, or how decisive they are, or how powerful they are, ... rarely starting by showing how grateful they are to have the chance to lead the business/team at hand.  An important element of the definition above is the "active voice" of the last two words, "return kindness."  "Gratitude" is not only being appreciative, and being ready to show appreciation but to take action to "return kindness" to the organization /business that surround them.  Think to yourself how rarely the phrase "Leadership Kindness" is bantered around as a key trait for successful leaders .... maybe a theme for an upcoming essay ??




  • The quality of being kind and generous.

This attribute / practice emanates from the first "G", and is completely active in tone and orientation.  As leaders, are you taking intentional actions to be "generous" to your direct reports, to your key clients/customers, to your board or your executive team ???  These aren't considerations that I see very often advising key leaders today, and I saw them rarely across my corporate leadership roles. Leaders that I encounter are always SO BUSY, SO STRETCHED, SO DRIVEN, SO STRESSED, etc. but never "SO GENEROUS."  I totally understand that this idea / practice is really hard, who has the time to find slots in their over-scheduled calendars to take actions of kindness or generosity??  While I relate to the fact that this is hard, I want to suggest that it is not something to try to "schedule" into your lives, but to incorporate into your being!  We rarely consider that we need to breathe, walk, eat, drink, sleep, use the bathroom, etc. just to live.  Could we work to find ways to incorporate "generosity" into our day to day rhythms, to be as regular and natural as getting our morning coffee or commuting to work??




 Shrewd or spirited initiative and resourcefulness.

Businesses always have ups and downs, just like the cycles of cultures and civilizations, no organization travels along a straight up ( or down) trend lines.  Leaders need to be ready for the twists and turns around every corner, which is why I have seen "gumption" as a key attribute / practice of successful leaders.  This idea of having "spirited initiative and resourcefulness" in the face of dynamically changing business circumstances really rings true to me personally.  As Chief Customer Officer for Bolthouse Farms (2009 - 2015), I faced a number of business situations that I felt could have dramatically damaged or destroyed the business during my tenure. I remember three such specific moments across my six year tenure and while I was pretty "freaked out" in each circumstance, I kept active and kept looking for ideas and solutions to the immediate challenges we were facing.  I am not sure how "shrewd" I was,  but I was certainly "spirited" and "resourceful" as we worked our way out of each of those three treacherous situations.

As leaders, I hope that we can all remember the "Three G's" in good times and bad, working to take action to bring "Gratitude," "Generosity," and "Gumption" into our leadership roles in the days ahead.  Stay active in your practice of the craft of leadership, keep looking for ways to incorporate these three ideas into the regular rhythm of your professional life and if possible, find ways to teach and model these three practices to the young leaders around you!

Note: in the essay above I have used the phrase "attribute / practice" with intent.  I don't want anyone to think that "The three G's" are learned in some business school class, or are inherent qualities of certain leaders but not others!  We must all keep practicing the craft of leadership and keep looking for ways to improve our skills and approaches across many areas,  and certainly in these three!

Wednesday, August 8, 2018

Don't Fight the Mudslides

It was about a year ago that the "Thomas Fire"  spread across Santa Barbara County, at that time one of the largest and most devastating fires in California history (as I write this essay, the "Mendocino Complex Fore is raging and is now the largest fire in the state's history.)  Purely by coincidence, I was connected to a great company at that time that happened to be based in Santa Barbara and I began connecting via email with the CEO.  From late Summer into the fall of 2017, we went back and forth on a number of topics and ideas, all very interesting and engaging that ultimately led to him inviting me out to meet live and see their facility which is located very close tot he airport in Santa Barbara proper.  The trip was planned and logistics locked down for me to head out to LA, and drive up to Santa Barbara for a set of meetings in early March 2018.

The routing through L.A. had a personal motivation, which allowed me to stop by and grab a dinner/coffee with my dear son Bryson, though I had no inkling to the twist and turns that would emanate from that simple decision.  While the morning was unusually rainy and stormy in L.A. proper ( which throws quite a wrench into the traffic dynamics for 'The 405")  I dove into the traffic in my rental car and headed north put of L.A. enroute to Santa Barbara.  Too busy with business calls and client dynamics, I had not paid ANY attention to the local weather dynamics and forecast as I took he exit off "The 5" to "The 101" and headed west.  I had plenty of time to spare, having planned to get up to the offices in S.B. a good hour or so early, until I saw the large flashing sign saying the 101 was closed ahead in Ventura due to Mudslides!!  Immediately I called my trusted work associate Cathy ( living in Baltimore) who went online and realized the dramatic weather related issues ahead.

"The 101" was indeed closed and we were routed onto side streets in Ventura, where I stopped for a coffee/bathroom break and a live call with Cathy to assess the situation.  Things looked bad across the region, and while the 101 was indeed closed, there was a route that looks open to both Cathy and I that lead north and up into the hills near Ojai, then hard west to S.B.  With new caffeine induced energy in my veins, and a potential new client to see in my sights, I took off on the alternate route.  The rain kept up, growing harder through the morning and was a strong steady downpour as I pulled out of the coffee shop.  I seemed to be making good progress and while slow, I thought I could still make it to the scheduled meeting.  Little did I know!

After 20 to 30 minutes of slow but steady driving north, maybe 10 miles out of Ojai I realized that there were NO cars coming south on the divided four lane state highway and only once car on my side of the highway, seemingly following me!! I pulled over, ( the trailing car when on their way) and called Cathy again ( thank god for Cathy!!) She was surprised when I told her my approximate location because on her online map, the state highway I was on was "closed due to mudslides!!"  It was un-nerving to realize that I was on a closed road, and that there were NO side options or alternate routes available not only to try to get to Santa Barbara but even to get back to L.A.  Freaky indeed!  I turned around and headed back south slowly but steadily hoping that I would make my way back to Ventura, and back to L.A.  I had a complete mental pivot.... no longer was I worried about the timing of the meeting in S.B., i was only thinking about safely returning home.... a powerful clarifying moment!

I share this story as a metaphor for so many moments in business and in life where we need to "wake up" and really see and understand the environment we are facing.  I don't want to make light of the Santa Barbara fires or mudslides/floods in anyway.  Numerous individuals and families lost their lives, none the less the billions of dollars of damage and devastation that hit that region; it was major calamity that will be remembered in that corner of California for years to come.  I just happened to be a pretty clueless visitor that learned an important lesson that day.  Too often in business we get caught up in the immediate timing and specifics of our short term deliverables ( the meeting in Santa Barbara) and forget about the context and landscape that surrounds us!  Too often we get consumed by the monthly/quarterly/annual numbers and forget that we are trying to build business legacies that should last for years or decades.  remember the mudslides and work to find ways to "stay tuned in" and keep an eye on the landscape you are dealing with more broadly.... if you are lucky enough to have a "Cathy" in your life, reach out to look for help in seeing the bigger picture.  it will certainly help you succeed in the short term and I suggest it will pay dividends in the future.

p.s. after successfully working my way back to L.A., and ultimately Atlanta, I did indeed return to Santa Barbara for successful meetings a month or so later... and the client totally understood the need for the delay!

Tuesday, July 17, 2018

“Vision without execution is hallucination …. Skill without imagination is barren”

For regular readers of this blog, you know that I have focused on the power of execution and the importance of “acting with intent” across multiple essays.  Across the 30+ years of my business career, I have been stunned by the lack of focus on execution discipline/regimens vs. the pursuit of groundbreaking innovation.  Whether in food or beverage companies where I held senior operating executive roles or in my consulting assignments spanning technology startups and global bio-pharma companies, this dynamic tension between executional focus and market changing innovation has been a common denominator of my professional experiences.  Even last week in a discussion with senior executives of a current client I had a division president say that “execution is all well and good, but when are we going to get a “game changer” to sell???”  Once again another data point of this “dynamic tension” dance!

The title above, and the inspiration for this essay, once again comes from an unlikely source. Walter Isaacson’s recent biography of Leonardo da Vinci is stunning and the stories of this painter, architect, sculptor, engineer, etc., are beyond inspiring!  In an early chapter Isaacson comments on Leonardo’s ability to “blur the line between reality and fantasy” and “knew how to marry observation and imagination, which made him history’s consummate innovator.”  This paragraph really got me thinking.   While clearly working to describe and explain this genius of the renaissance, I was struck by how applicable these ideas are and how helpful each element is to business challenges in the 21stcentury!  Lets decompose this balancing act and dig into each element and look for helpful connection points to our challenges today:

“Vision without execution is hallucination”

This first of Isaacson’s admonitions rings deeply true to me personally.  I have had the pleasure to lead large sales and marketing organizations across my career and I have often been charged with bringing new ideas to life across a number of roles and companies.   My best and most successful experiences came when we took good to very good ideas and executed them brilliantly.  Deeply planning out the executional requirements and driving executional discipline, “beating a cadence of performance management discipline” is my phrase for not just “planning” the executional requirements of a innovation launch, but staying on top of the daily reality of execution vagaries and course correcting immediately to insure market place success.  Unfortunately I have been party to a number of innovation experiences that failed, at times because of lack of vision, but most often by a failure in the executional protocol somewhere across the landscape.

“Skill without Imagination is barren”

This second component of Isaacson’s thinking is deeply vital and an important challenge to my background and orientation.  I have to continually remind myself that executional rigor on it own is not enough; it will ultimately run out of gas!  Markets change and ideas, insights and imagination are the fuel for change and success.  I remember a meeting I attended as a young brand manager in the late 80’s at the offices of Maxwell House Coffee.  A upstart Seattle based coffee company (yes, you guessed it, Starbucks) had just opened it’s 50thstore and the V. P of Marketing for Maxwell House opined that American would NEVER pay $1.00 for a cup of coffee, especially not one with a burned roast flavor!!!   To say that he was wrong is an understatement, to say that he had a lack of “imagination” of what “might be” is probably more to the point!! (Just a note, Starbucks has over 27,000 stores worldwide as of mid-2018!)

As I close I want to be reminded and inspired by the amazing balancing act of Leonardo! We should work and be reminded that “Imagination” is a vital requirement to create innovation and change, yet untethered from “Execution” it will come to nothing more than a set of professional “hallucinations.”